Growth marketing for restaurants in Italy
Why Caro Collega is a growth partner, not a social or web agency: we measure bookings and revenue, not followers — for venues with a loved product.
Read the article →Marketing for restaurants and hotels in Italy
Practical guides for restaurateurs, hoteliers and international brands growing in the Italian market — The Fork, Google Ads, local SEO, reviews, social and more. New guides added as we go.
Guides
Restaurant marketing in Italy: the complete guide
How restaurants and international brands win customers in the Italian market — from The Fork and local SEO to Google Ads, reviews and direct bookings.
Read the guide →Google Ads for restaurants in Italy
What changes when you run Google Ads for a restaurant in the Italian market — and how to set it up so it returns covers, not just clicks.
Read the guide →How The Fork works for restaurants in Italy
How Italy’s dominant booking platform works, what it really costs, and how to win on it while building the direct bookings you own.
Read the guide →Local SEO for restaurants and hotels in Italy
How to get found at the moment of decision — Google Business Profile, reviews, Maps and the local pack, plus on-site local SEO.
Read the guide →Opening a restaurant in Italy: the pre-launch checklist
The week-by-week marketing checklist to launch a restaurant in Italy to a full room — from Google profile and The Fork to buzz and launch campaigns.
Read the guide →Working with Italian food creators and influencers
How to choose, brief and measure Italian food creators so trusted recommendations turn into covers — not just likes.
Read the guide →AI for restaurants in Italy: practical use cases that drive revenue
The concrete AI use cases that actually add covers for a restaurant in Italy — content, reviews, ads, guest service and forecasting.
Read the guide →How hotels in Italy can use AI to increase direct bookings
Use AI to win more direct bookings and cut OTA dependency — funnel, AI concierge, content, ads, reviews and pricing.
Read the guide →The AI marketing stack for restaurants and hotels in Italy
The layers that matter — discovery, content, ads, guest conversations, reviews and data — and where humans stay in charge.
Read the guide →